COACH ERA


... passionate visionary business leaders,
developing teams of excellence and values...
VALUES or DEATH
"Creating alignment in organizations and nations".


"IF WE DON'T CHANGE OUR CULTURE, WE WILL NEVER ACHIEVE OUR BUSINESS OBJECTIVES"


Kees Kruythoff CEO Unilever Brazil


“THE WHOLE SYSTEM MUST CHANGE”

Mr Jean-Claude Trichet, President of the European Central Bank

...creating high performance organization (one that produces great results even in the time of crisis)  is only possible on the base of healthy and balanced organizational culture.

The performances of any business as well as country are directly affected by the culture of its people...


Values or Death is a research in the field of cultural transformation in organizations and nations.
It touches questions about importance of organizational culture for the overall performances of the system (business or nation).

It will help you understand why many organizations
are underperforming.
The main purpose of the book is to assist you in
creating great performance culture in your organization.

PLEASE NOTE THAT THE PROMOTIONAL COPPY HAS NOT BEN EDITED.


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Content

Part I


2. Enlightened culture, a key point of difference
3. Organic systemic leadership

The system is always wiser than the individual or the group that leads it.
4. Know your culture
Organizations and nations that don’t know what their culture is are as good as plane without a radar.
5. The FULL Rapport, “What are you looking for
Mr. PEOPLE?”
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© COACH ERA 2012